Key Takeaways
- Wizards of the Coast prohibits the use of generative AI in Magic: The Gathering promotions following public criticism.
- The FAQ provides guidelines for artists, writers, and creatives associated with D&D and Magic.
- The policy permits AI use for conceptual work and storyboarding, but not for final outputs like cards.
Wizards of the Coast, the company behind Dungeons and Dragons and Magic: The Gathering, has issued a fresh FAQ addressing the application of generative AI in both franchises. This technology has been a contentious issue, prompting many fans to seek clarification. Wizards found itself in hot water when it was revealed that AI-generated artwork had been used in Bigby Presents: Glory of Giants, leading to the replacement of the artwork in future editions.
Earlier this year, Wizards of the Coast faced another controversy when it was discovered that Magic: The Gathering promotional materials were using AI-generated art. This occurred despite the company’s previous statement that no generative AI would be used on Magic: The Gathering cards, leading to a revision of its marketing materials policy. Dungeons and Dragons has also experienced significant issues with AI, as highlighted by the aforementioned example.
To address these issues, Wizards of the Coast has published an FAQ on the use of generative AI within the company and its products. This FAQ represents the company’s official position on generative AI and outlines its rules in this area. It states: “We require artists, writers, and creatives contributing to the Magic TCG and the D&D TTRPG to refrain from using AI generative tools to create final Magic or D&D products.” Following the incident in January, Wizards has also prohibited the use of generative AI in Magic: The Gathering promotional materials.
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The images are also set to load lazily, which means they won’t load until they’re about to scroll into view. This can improve page load times and reduce data usage for users, especially on mobile devices.
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The images are also set to display at a maximum width of 100%, meaning they will scale to fit the width of their containing element. This is another aspect of responsive design, ensuring the images look good on all screen sizes.
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Understanding the AI Policies of Wizards of the Coast
The company’s FAQ provides insight into how Wizards of the Coast determines if a product has utilized generative AI. The process is somewhat ambiguous, involving a combination of human re-evaluation of artwork, utilization of specific tools, and discussions with the artist or creator involved. This approach was developed in response to the rapid spread of false allegations of generative AI use, such as those surrounding the upcoming One Dungeons and Dragons books.
The company also clarifies that it will not publicly comment on each case. This is due to the company’s commitment to protecting the privacy of individuals associated with them, even if the company decides to discontinue their collaboration with the artist. Furthermore, Wizards of the Coast emphasizes that while its parent company, Hasbro, may use generative AI in other products like Trivial Pursuit, it does not imply that Wizards will follow suit.
Potential Loopholes in Wizards of the Coast’s AI Policies
Despite the company’s efforts to clarify its stance, there are a few noticeable gaps in the policy. Firstly, the term “final” is used, implying that the use of generative AI is acceptable for tasks such as storyboarding, concept development, or other work that doesn’t make it to the final print. For instance, if an artist working on a Fallout Magic: The Gathering art piece used generative AI to create a reference image of a Deathclaw for a card, this would be permissible under the current policy.
Another significant loophole is the policy’s specificity. It only applies to the core games of both franchises, leaving other mediums such as video games or movies outside its purview.
As the use of AI continues to evolve and expand, companies like Wizards of the Coast will need to continually review and update their policies to ensure they remain relevant and effective.
The Story of Wizards of the Coast
- Established in
- 1990
The Journey of Wizards of the Coast
- Year of Inception
- 1990
The Legacy of Wizards of the Coast
- Founded in
- 1990
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